• Bloom Health Greatly Expands Specialty Offerings on its Private Exchange Platform® Solution

    June 10th, 2014

    MINNEAPOLIS — June 10, 2014 — Bloom Health announces today the expansion of specialty products and carrier options for their Private Exchange Platform® solution. These additional options, paired with Bloom’s existing industry-leading private exchange technology and consumer experience, further strengthen the platform’s value to brokers, employers and consumers. “Bloom prides itself on bringing brokers, employers and consumers choices from a wide array of carefully curated products and carriers,” Simeon Schindelman, Chairman and Chief Executive Officer of Bloom Health said. “With the addition of life, disability, and supplemental products and new specialty carriers to the existing medical, dental and vision benefits we already offer, we are giving employers even more flexibility with the coverage options they provide while providing their employees straightforward support and expert recommendations.” The broad choice enjoyed by employees on Bloom’s platform...

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  • Bloom Health Names Anudeep Parhar as Chief Technology Officer

    May 1st, 2014

    MINNEAPOLIS — May 1, 2014 — Bloom Health announces today the hiring of Anudeep Parhar as its Chief Technology Officer. Parhar will lead Bloom Health’s technology strategy including deployment and management of current technologies, and evaluation, optimization and deployment of future platform tools. He will also oversee project definition, engineering and platform development on Bloom’s technology stack. As a member of the executive leadership team, Parhar will help drive overall company strategy and future direction. “Anudeep has outstanding and wide-ranging experience,” said Simeon Schindelman, Bloom Health’s Chairman and Chief Executive Officer. “His experience with the use of leading-edge tools, training, and technology innovation will help drive Bloom’s continued success in the private exchange marketplace and enhance our demonstrated ability to attract and retain the most highly talented and creative technology team.” Parhar has held leadership...

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  • Bloom Health Selected to Power Regions Insurance Private Exchange

    March 27th, 2014

    MINNEAPOLIS — March 27, 2014 — Bloom Health announces today their relationship with Regions Insurance, who will use Bloom’s Private Exchange Platform® solution to offer a Regions-branded private insurance exchange to mid and large size employers in four states. “Private Exchanges play an important role in the changing benefits landscape, and Bloom is paving the way with our industry-leading decision support and consumer focus,” Bloom’s Chairman and Chief Executive Officer Simeon Schindelman said. “By working with Regions, we are able to bring additional employers the opportunity to provide more personalized benefits choices to their employees while helping to maintain cost predictability for the employer.” As an addition to their current full range of insurance brokerage services, Regions Insurance will now offer the Regions TruSelect Private Exchange powered by Bloom Health to companies that are headquartered in Georgia, Indiana, Tennessee or Texas and have 50...

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  • Bloom Health Advances its Private Exchange Platform® Solution with Additional Capabilities

    March 25th, 2014

    MINNEAPOLIS — March 25, 2014 — Bloom Health, a leader in the private exchange industry, today announces their partnership with Empyrean Benefit Solutions, one of the fastest-growing, most advanced benefits technology and service firms in the United States, to enhance the Bloom Private Exchange Platform® solution. Bloom Health has been operating private exchanges for health plans, employers and insurance agencies since 2009. The Private Exchange Platform® solution gives employees industry-leading decision support to make informed benefit decisions, while providing employers with cost predictability and administrative relief for human resource staff. Bloom Health sells its platform with insurance company sales representatives, through agents and brokers, and direct to employers. Empyrean Benefit Solutions brings highly sophisticated and scalable technology and administrative capabilities that will benefit all customers of Bloom Health. The combined capabilities...

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  • Employers Health starts private insurance exchange offering Anthem, CVS Caremark benefits

    March 4th, 2014

    The cloud-based technology running the coalition’s exchange is by Minneapolis-based Bloom Health. It also will incorporate management of wellness...

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  • 2013: A Year in Review

    January 24th, 2014

    2013 was an outstanding year for Bloom.  Most notably, more people used the Bloom Private Exchange Platform® during November than in any other month in our history. And those people got more.  Of course, as part of using the Bloom platform they enjoyed more benefits choices than ever, but employee value did not end there. Bloom saw our Private Exchange users become more educated about their benefits options, more informed about benefits tradeoffs and choices, and more confident than they had ever been in the important benefits decisions they made.  Achieving this value made for an outstanding year for our employer customers, their employees, and for Bloom. Over the last couple of years we’ve developed meaningful partnerships with fellow industry leaders.  Our initial partners were health plans – and we aim for even more in 2014.  We are also adding ancillary product offerings while rapidly growing our business.  With this broad-based expansion we will retain our...

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  • 2013 HealthCare Consumerism Superstars

    November 18th, 2013

    The Annual HealthCare Consumerism Awards issue is designed to recognize those who go above and beyond in executing Innovative Health and Benefit Management Programs or providing those solutions to organizations. Published by ‘HealthCare Consumerism Solutions’, the official publication of ‘The Institute for HealthCare...

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  • Bloom Health Recognized With “Industry Innovator Award”

    November 18th, 2013

    Achievements highlighted in eighth annual HealthCare Consumerism Superstars issue from the Institute for HealthCare Consumerism MINNEAPOLIS (Nov. 18, 2013) – Bloom Health’s focus on helping consumers find the right fit for their family has earned the organization the  “Industry Innovator Award” in the most effective solution provider category of the HealthCare Consumerism Superstars issue from The Institute for HealthCare Consumerism. Published today in the 8th annual issue of the Institute for HealthCare Consumerism’s publication, the recognition highlights Bloom’s achievements in: Offering online and phone-based decision-support tools that consider employees’ and their families’ health, financial, and risk situation in the context of benefits options. Providing assistance that resulted in consumers selecting a plan 77 percent of the time that covers a different benefit level from the plan they previously had, showing that consumers value the choices...

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  • Ascension Benefits & Insurance Solutions to Offer Private Health Insurance Exchange, Partner with Bloom Health

    October 4th, 2013

    (WALNUT CREEK, CA and MINNEAPOLIS, MN – October 3, 2013) – As its latest addition to a growing range of employee benefit solutions, Ascension Benefits & Insurance Solutions will provide its clients with access to a private exchange model, named BenXchange by Ascension, beginning October 3. Ascension chose Minneapolis-based Bloom Health as its partner in developing and delivering BenXchange by Ascension to the market. BenXchange by Ascension will offer clients the ability to put their employees into an online benefits marketplace. The marketplace “shelves” provide choices from a variety of insurance carriers and ancillary products, including dental and vision coverage this fall and a full breadth of coverage lines to be added in 2014. To assist consumers with their purchasing decisions, Bloom’s decision-support tools offer a unique way to communicate with and educate individuals in a user-friendly online or phone-based way, designed to increase satisfaction for both...

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  • Lee Schafer: Exchanges have been tried, and worked

    October 3rd, 2013

    Bloom Health powers the MyPlan by Medica exchange featured in this Star Tribune...

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